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eCommerce Digital Specialist
2 months ago
eCommerce & Digital Specialist
Join our global team at Colgate-Palmolive Company, a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet.
About the Role
- Drive and support digital engagement for CZ&SK, leveraging digital engagement functionality and applications such as building websites, search, e-commerce, webinars, and apps.
- Partner with regional GIT and external service providers to deliver internal and external digital functionality and applications.
- Collaborate with Online Acceleration Center, Divisional Brand team, and Hub Digital & Marketing team to develop and implement digital initiatives and business networks.
- Implement and monitor Content and 6P (Price, Promotion, Distribution & Visibility of our Products, POP Content, Ratings & Reviews, and Availability) performance with eCommerce customers to enhance the Customer experience online.
Key Responsibilities
- Execute in-market digital engagement programs to generate demand and/or sales by leveraging digital engagement functionality and applications.
- Provide training and understanding of tools and technology to other functions.
- Ensure data handling is compliant with data privacy and other relevant legislation.
- Secure required updates of website content, escalating technical issues and supervising their resolution.
- Interact with CEE Hub Marketing and develop internal touch point strategies to ensure efficient and effective deployment of brand support resources and programs.
- Act as the key contact to regional GIT and external service providers for existing and new functionality in the areas of digital inbound and outbound engagement.
- Contribute to EU GIT grid projects for engagement optimization, digital websites, apps, and other e-engagement platforms.
- Supervise search strategy execution across CZ&SK, in cooperation with both Hub Mkt and CEE retail marketing team and the OAC.
- Run relevant internal and external reports to understand new/missed engagement opportunities and make recommendations for optimisation to Hub and Division stakeholders.
- Liaise with eCommerce partners, providing updated content in the format they require and ensuring timelines are met and in line with organic search strategy.
- Manage Stibo as a power user (digital assets management tool).
- Acquire, retain, and utilize knowledge of the different retailer website technical capabilities and business processes to customize recommendations to maximize presence of Colgate products based upon technical and business operation best practices.
Requirements
- Degree in Business: focus on digital Marketing, e-commerce, search, analytics, or communication.
- At least 2 years of in-market experience with a company in FMCG industry or media agency.
- Experience with cross-functional teams and day-to-day interaction with different functions is a plus.
Desirable Skills
- Excellent knowledge of digital marketing fundamentals.
- High level of affinity and ideally familiarity with digital engagement/commerce/search/Marketing and related reporting applications, tools, and functionalities.
- Experience with business reports and analytics is a plus, ideally also able to turn business analysis into enhanced execution plans.
- Experience in search campaign.
- Strong organizational and planning skills.
- Excellent working knowledge of English.
- Strong communication skills.
What We Offer
- Employment contract for 2 years.
- Competitive salary with an annual bonus.
- Wide range of benefits: 25 vacation days, 10 sick days, meal contribution, pension, and life insurance, cafeteria, dental hygiene, private medical care, yoga, and much more.
- Dog-friendly office at Karlin.
Our Commitment to Sustainability
We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve — and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect, and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
