Brand Manager

24 hours ago

Prague, Czech Republic Nestlé Bratislava Full time

Main responsibilities: * Monitor market dynamics and insights * Participate in local marketing strategy preparation and execution plans for dedicated portfolio incl. market, brand shares and financial forecast * Implement agreed strategy, recommend the changes if needed * In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration * Own and manage marketing budget, recommend changes if required * Contribute to global innovation strategy deployment - evaluate market potential, prepare local strategies and business cases for future launches of new product categories * Review global initiatives and materials for their potential in local marketCandidate profile: * Education: master degree in economics or marketing or social science or life science * Experience in brand marketing in Consumer Healthcare (ideally – VMS, OTC or dermo cosmetics are also welcomed) - both in strategy preparation, new product launches as well as activation of current portfolio from media and trade perspective * Strategic thinking and ability to translate it into market activation * Data orientation and commercial acumen * Initiative and can-do mindset * Collaborative attitude and interpersonal skills * High competency of dealing with ambiguity and changing environment * Fluent in Czech language, advanced knowledge of English * Working knowledge of MS Office (PowerPoint, Excel) * Experience in managing others as Line Manager or Project ManagerNice to have: * Experience in working with Healthcare Professionals (GPs and pharmacists) * Experience in working in international organizationWhat we offer: * Work with values – improving the quality of life of consumers * Exciting assignments in a growing category * Opportunity to work with high quality global brands that are now expanded in Europe * Multicultural environment of international company * High level of empowerment and space for initiative * Supportive and cooperative team * Numerous development paths within the organization * Wide package of internal trainings and benefits## Benefits- Bonuses- Car for private purposes- Management incentive program- Cell phone- Discount on company products / services- Notebook- Contributions to the pension / life insurance- Flexible start/end of working hours- Meal tickets / catering allowance- Holidays 5 weeks- Educational courses, training- Cafeteria- Contribution to sport / culture / leisure- Sick days- Occasional work from home- Corporate events- Individual schedules of working hours- Dog-friendly office

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