Data-Driven Optimization Specialist

2 months ago


Remote Bydgoszcz Katowice Poznań, Czech Republic VML Enterprise Solutions Full time
Unlock the Power of Data-Driven Decision Making

We are seeking a skilled Web Personalization Engineer to join our team at VML Enterprise Solutions. In this role, you will be responsible for developing, implementing, and managing A/B testing, multivariate testing (MVT), and personalization campaigns using one or more Experimentation/Optimization tools.

Key Responsibilities:
  • Configure and manage tool instances to ensure optimal performance and alignment with client goals.
  • Collaborate with marketing, UX/UI, and content teams to define testing hypotheses, objectives, and key performance indicators (KPIs).
  • Ensure accurate deployment and tracking of Experimentation/Optimization campaigns across web and mobile platforms.
  • Implement analytics tags (GA4, Adobe Analytics, etc.) as well as the Experimentation/Optimization tool's tracking variables to ensure tests are measured accurately.
  • Develop custom JavaScript and HTML/CSS code for personalized experiences and test variations within the Experimentation/Optimization tool.
Requirements:
  • Proficiency in JavaScript, Web technologies, HTML, CSS, and Content Management Systems.
  • Experience with Experimentation/Optimization tools and analytics software such as Adobe Analytics and Google Analytics.
  • Strong analytical and problem-solving skills, with the ability to communicate complex concepts to non-technical stakeholders.
What We Offer:
  • A competitive salary ranging from 11,000 - 20,000 PLN net per month, depending on experience.
  • The opportunity to work with a dynamic team and contribute to the development of innovative solutions.
  • A fully remote work arrangement, with the possibility to visit our offices in Poznań, Katowice, and Bydgoszcz.
  • A comprehensive benefits package, including free coffee, canteen, bike parking, playroom, shower, free snacks, free beverages, and free parking.

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