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eCommerce Digital Specialist

3 months ago

Prague, Hlavní město Praha, Czech Republic Colgate-Palmolive Company Full time



No Relocation Assistance Offered

# Prague, Prague, Czech Republic

Who We Are

Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Pet Nutrition.

We are recognised for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children's oral health.

If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team

eCommerce & Digital Specialist

location: Prague

Job Summary/Accountabilities

  • Responsible for driving and supporting digital engagement for CZ&SK.
  • Key business partner with regional GIT and external service providers related to internal and external digital functionality and applications (search, sites, owned social media, related tracking applications and analytics etc).
  • Key contact with Online Acceleration Center, Divisional Brand team and Hub Digital & Marketing team for digital initiatives, business networks.
  • Responsible for the implementation of Content and monitoring our 6P (Price, Promotion, Distribution & Visibility of our Products, POP Content, Ratings & Reviews, and Availability) performance with eCommerce customers to improve the Customer experience online.

Responsibilities

  • Executes in-market digital engagement programs targeted towards consumer audiences to generate demand and/or sales by leveraging digital engagement functionality and applications such as building websites, search, e-commerce, webinars, apps.
  • Provides training and understanding of tools and technology to other functions.
  • Ensures that data handling is compliant with data privacy and other relevant legislation.
  • Secures required update of website content escalating technical issues and supervising their resolution.
  • Continuously interacts with CEE Hub Marketing and develops internal touch point strategies that will ensure efficient and effective deployment of brand support resources and programs.
  • Acts as the key contact to regional GIT and external service providers for existing and new functionality in the areas of digital inbound and outbound engagement.
  • Contributes to EU GIT grid projects for engagement optimization, digital websites, apps, and other e-engagement platforms.
  • Supervise search strategy execution across CZ&SK, in cooperation with both Hub Mkt and CEE retail marketing team and the OAC.
  • Runs (in cooperation with HUB) relevant internal and external reports to understand new/missed engagement opportunities and makes recommendations for optimisation to Hub and Division stakeholders.
  • Liaise with eCommerce partners, providing updated content in the format they require and ensuring timelines are met and in line with organic search strategy.
  • Managing Stibo as a power user (digital assets management tool).
  • Acquire, retain and utilize knowledge of the different retailer website technical capabilities and business processes and to customize recommendations to maximize presence of Colgate products based upon technical and business operation best practices.

Range of Qualifications

  • Describes the formal education, experience, technical skills required to successfully perform the generic role

Level of Education:

  • Degree in Business: focus on digital Marketing, e-commerce, search, analytics or communication

Years of Experience (range):

  • Day to day job experience with digital applications/functionality
  • At least 2 years of in-market experience with a company in FMCG industry or media agency
  • Experience with cross functional teams and day to day interaction with different functions is a plus

Functional Experience and Technical Skills:

  • Excellent knowledge of digital marketing fundamentals (a must)
  • High level of affinity and ideally familiarity with digital engagement /commerce/search/Marketing and related reporting applications, tools and functionalities
  • Experience with business reports and analytics is a plus, ideally also able to turn business analysis into enhanced execution plans
  • Experience in search campaign (a must)
  • Strong organizational and planning skills
  • Excellent working knowledge of English (a must)
  • Strong communication skills

What we offer:

  • Employment contract for 2 years (maternity leave cover)
  • Competetive salary with an annual bonus
  • Wide range of benefits: 25 vacation days, 10 sick days, meal contribution, pension and life insurance, cafeteria, dental hygiene, private medical care, yoga and much more
  • Dog friendly office at Karlin

Our Commitment to Sustainability

With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.

Our Commitment to Diversity, Equity & Inclusion

Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact with the subject "Accommodation Request" should you require accommodation.

#LI-Hybrid