Ředitel úseku Marketing a Business Development

4 weeks ago


Prague, Hlavní město Praha, Czech Republic Česká pošta Full time
Co hledáme: Manažera vizionáře, s výraznou zákaznickou orientací, zkušenostmi z oblasti marketingu služeb a jednoznačnou orientací na dosahování cílů, prokazatelnými výsledky.

Co budete dělat: Strategicky budete řídit marketingové aktivity s důrazem na rozvoj a expanzi na tuzemských i zahraničních trzích a zvýšit povědomí o značce. Budete řídit produktové portfolio, sledovat životní cyklus produktů, navrhovat a realizovat produktové i technologické inovace. Budete navrhovat nové strategie pro zvýšení efektivity a dosahování lepších výsledků v marketingových kampaních. Budete průběžně sledovat výkon marketingových kampaní a vyhodnocovat jejich úspěšnost s cílem identifikovat oblasti pro zlepšení. Budete využívat analýzu tržních trendů pro stanovení optimální cenové politiky, analýza konkurence a potřeb zákazníků pro vytvoření efektivního prozákaznického přístupu. Budete spolupracovat s obchodním týmem. Budete zaměřovat se na efektivitu využití zdrojů, optimalizaci procesů s cílem snižování nákladů a zvýšení výkonnosti a kvality. Budete připravovat a prezentovat marketingové plány, rozpočty a reporty vedení společnosti. Budete budovat a udržovat vztahy se strategickými partnery, klienty. Budete vést a motivovat jednotlivé marketingové týmy – cca 25 lidí.

Co potřebujeme: Silné strategické, analytické i kreativní myšlení. Skvělé komunikační a prezentační dovednosti. Znalost českého i mezinárodního e-commerce prostředí, chápání byznysových souvislostí. Schopnost nadchnout tým, spolupracovat a dotahovat věci do konce. Nebát se přinášet inovace a nové a neotřelé nápady. Flexibilita, schopnost přizpůsobit se novým a nečekaným situacím. Psychická odolnost, schopnost pracovat pod tlakem. Orientace na výsledky. Odvaha stavět na zelené louce, měnit zajeté koleje, transformovat.

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