Employer Branding Lead

10 hours ago

Prague, Hlavní město Praha, Czech Republic Make Full time 60,000 - 120,000 per year
About Our Team

We're building one of the most innovative People & Culture teams out there — combining tech, community, and creativity to shape the future of hiring. At Make, we empower people through our no-code/low-code SaaS platform, helping them automate workflows and harness the power of AI. That same spirit runs in our team: we use automation, AI, and bold ideas to redefine how talent is attracted and engaged.

The Role

We're searching for an Employer Branding Lead — someone who knows how to make noise in the tech community, build a standout employer brand, and drive impactful hiring strategies.

Your playground will be the Czech tech scene — where you'll connect, engage, and make us the go-to employer for engineers and innovators. You'll also take our story to international markets, ensuring we stand out globally. You'll drive our brand and community impact hands-on, partnering with hiring managers and recruiters to deliver high-value outcomes. You may also take on direct leadership of a small team impact.

What You'll Do
  • Community & Brand: Put us on the map in the Czech tech community: events, meet-ups, partnerships, campaigns, and authentic conversations.
  • Employer Branding: Build a talent brand that stands out — shaping our narrative across digital content, storytelling, EVP, culture activation, partnerships, and strategic campaigns.
  • Talent Acquisition: Design and drive hiring strategies in close partnership with hiring managers and recruiters, especially for tech roles.
  • Headhunter Mindset: Know how to identify, approach, and engage top talent (while guiding recruiters on execution).
  • Innovation: Leverage AI, automation, and new tools to innovate in talent attraction and candidate engagement.
Experience & Skills
  • Solid experience in Employer Branding and Talent Attraction, with the ability to think strategically and connect all the moving parts.
  • Comfortable managing budgets and leading cross-team projects
  • Skilled at campaign design and measurement — defining target audiences, setting the right goals, and showing clear results.
  • Deep understanding of what excellent candidate experience looks like and how to create it consistently.
  • A strong network and deep understanding of the tech landscape.
  • International exposure and fluent English.
  • Proactive, hands-on, and tech-curious — someone who makes things happen.
Personality & Mindset
  • Outgoing, approachable and visible — someone who naturally connects with people inside the company and becomes a known presence.
  • Human-oriented and authentic — communicates in a genuine, personal way (never robotic).
  • Creative and brave — inspired by others but unafraid to test new formats and push boundaries.
  • Natural leader — someone who inspires confidence and can guide others.
  • Knows how to support and empower our people, giving them the confidence to speak at events and share their work.
What Makes You the Right Fit for Make
  • Your heart beats for the Make brand — and you want to take our "love brand" even higher.
  • You'll actually enjoy engaging with our engineers: supporting them, talking about the platform, automation, and helping them shine externally.
  • You'll bring a new level of internal connection and passion, building on what exists and elevating it even further.
Why You'll Love It Here
  • Own and grow our talent brand across the Czech Republic and beyond.
  • Join a team that experiments, innovates, and executes fast.
  • Work with AI and automation tools to push the boundaries of recruiting.
  • See your impact: from community buzz to hires on the ground.

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