Digital Data Strategist

3 days ago


Warszawa, Mazovia, Czech Republic Goldman Recruitment Full time

We are seeking a Digital Data Strategist to join our dynamic team at Goldman Recruitment.

About the Role

As a key member of our digital team, you will be responsible for analyzing and interpreting data to drive digital strategy and audience growth. You will develop insights to enhance engagement and support data-driven decision-making. Additionally, you will collaborate with Digital teams to translate business needs into data solutions, track and report on key performance indicators, ensuring data accuracy, create and maintain dashboards, automating reporting for internal stakeholders, connect and optimize data across web, social, and CRM platforms, act as the main advisor on digital data, web best practices, and performance optimization, support business units in leveraging data for growth, brand visibility, and client engagement, measure marketing impact by linking activities to leads and forecasting trends, refine processes to improve efficiency, ROI, and execution across digital channels.

Key Responsibilities
  • Analyze and interpret data to drive digital strategy and audience growth
  • Develop insights to enhance engagement and support data-driven decision-making
  • Collaborate with Digital teams to translate business needs into data solutions
  • Track and report on key performance indicators, ensuring data accuracy
  • Create and maintain dashboards, automating reporting for internal stakeholders
  • Connect and optimize data across web, social, and CRM platforms
  • Act as the main advisor on digital data, web best practices, and performance optimization
  • Support business units in leveraging data for growth, brand visibility, and client engagement
  • Measure marketing impact by linking activities to leads and forecasting trends
  • Refine processes to improve efficiency, ROI, and execution across digital channels
Requirements

To be successful in this role, you should have:

  • Strong understanding of data capabilities, web architecture, and design, with proficiency in BigQuery, SQL, Python, MATLAB, Stata
  • Familiarity with dashboarding tools such as Power BI, Looker, Tableau
  • Proven track record in digital marketing, and applying digital technologies and products
  • Basic knowledge of SEO techniques and keyword research (preferred but not essential)
  • Excellent understanding of marketing techniques, tools, and strategies
  • Experience connecting diverse data sources to enhance web performance and identify opportunities
  • Ability to use analytics and data to provide actionable insights and guidance
  • Demonstrated experience leading stakeholders, third-party vendors, and teams to execute data-driven campaigns
  • Advanced analytical skills to identify trends, solve complex data challenges, and ensure data accuracy
Benefits

We offer a range of benefits, including:

  • Hybrid work model (3 days in the office)
  • Private medical and dental care
  • Life assurance and income protection scheme
  • Pension plan
  • Employee discount platform for retail, travel, and entertainment


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