
Digital Marketing Expert Role
2 days ago
We are seeking a Digital Marketing Expert with extensive experience in Google Ads to oversee and enhance our paid advertising efforts across the Google Ads platform.
- A proven track record of developing and scaling complex campaigns while maintaining cost-effectiveness.
- Advanced knowledge of Google Ads platforms, including campaign structure and ad group organization.
- Excellent English communication skills and strong copywriting abilities for creating engaging ad copy.
- Creative design skills and an eye for visual aesthetics in ad creation.
- Strong analytical and testing methodology skills, with experience in conversion rate optimization.
Responsibilities include:
- Managing client accounts for local businesses.
- Developing and optimizing search campaigns.
- Conducting comprehensive keyword research.
- Structuring campaigns and ad groups efficiently.
- Creating negative keyword lists.
- Familiarity with PMax and Display campaigns.
Requirements:
- Minimum 3 years of experience in paid digital advertising.
- Leadership or team management experience is advantageous.
- A portfolio of successful campaign case studies.
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