Product Marketing Manager @

1 day ago

Remote Kyiv, Czech Republic Railsware Full time

2+ years of experience in product marketing for B2B SaaS products
Fluent in English, both written and spoken
Technical savviness, experience working with technical products, and the ability to translate complex concepts into clear benefits, as well as integrate workflows, APIs, and automation features into user value
Proficiency in designing and optimizing high-converting landing pages, including structure, copy, calls to action (CTAs), social proof, and A/B testing, to enhance trial starts and encourage paid upgrades
Strong analytical skills, proficiency in data analysis, and a track record of using metrics to inform strategy and drive decisions. Experience with product analytics and tools such as Looker Studio, Posthog, Amplitude, BI tools, and GA4, etc. is a significant plus
Experience in creating go-to-market strategies
Familiarity with customer-insight methodologies (JTBD, interviews, surveys)
Strategic thinking with the ability to see the big picture, develop long-term strategies, and execute tactical plans effectively
Excellent communication and presentation skills

As a plus

Proficiency in marketing analytics, ETL, and data-integration tools
Familiarity with PLG motions, usage-based pricing, and community-led growth
Proficiency with GTM
Experience launching PPC Campaigns via Google Ads and LinkedIn Ads

We're looking for a hands-on Product Marketing Manager to join the Coupler.io team. If you have a solid background in B2B SaaS, are technically curious, enjoy working independently, and know how to turn strategy into action, this role is for you.

In this position, you'll play a key role in shaping and executing go-to-market (GTM) plans. We value autonomy, ownership, and initiative — you'll have the freedom to lead, make decisions, and real impact

,[Architect and run go-to-market (GTM) plans for new features, pricing tiers, and geographies—defining target segments, value props, routes-to-market, launch OKRs, and post-launch learnings, Own product positioning & messaging, distilling complex data-integration capabilities into clear, differentiating narratives for technical and business audiences, Act as the key liaison between product, sales, marketing, and customer success teams, and ensure seamless communication and alignment on product roadmaps, launch plans, and feedback from the market, Lead the communication strategy—email drips, release notes, in-app announcements, webinars—centered on crisp, benefits-led storytelling, Analyze the full product & marketing funnel, surface insights, and generate data-driven growth hypotheses to improve acquisition, activation, adoption, and retention, Conduct regular customer development interviews and market research to gain deep insights into customer needs, pain points, and buying journeys, Present our product's vision, features, and benefits to internal stakeholders, at industry events, and to key customers] Requirements: GTM, SaaS, Product strategy, A/B Testing, Analytical skills, Looker Studio, Amplitude, BI, Google Analytics, Digital marketing, Brand strategy, Data analysis, ETL, LinkedIn Ads, Google Ads, PPC Campaigns Tools: . Additionally: Flat structure, Training budget, International projects, Private healthcare, Free coffee, Bike parking, Free snacks, Free beverages, Free parking, No dress code, Modern office.

  • Product Marketing Manager @ Railsware

    16 hours ago

    Remote, Kyiv, Czech Republic Railsware Full time

    🔹2+ years of experience in product marketing for B2B SaaS products🔹Fluent in English, both written and spoken🔹Technical savviness, experience working with technical products, and the ability to translate complex concepts into clear benefits, as well as integrate workflows, APIs, and automation features into user value🔹Proficiency...

  • Product Marketing Leader

    18 hours ago

    Remote, Kyiv, Czech Republic beBeeMarketing Full time €80,000 - €120,000

    About the Role\We are seeking a skilled and experienced Product Marketing Manager to join our team. In this role, you will play a key part in shaping and executing go-to-market (GTM) plans for new features, pricing tiers, and geographies.\

  • Product Marketing Manager – Rozwiązania Obronne @

    1 day ago

    Remote, Czech Republic FieldBee Full time

    8+ years' experience in product marketing, preferably within defense, aerospace, robotics or high-tech sectors.Proven experience launching products or components from scratch.Strong experience in market research, competitor analysis, and product positioning.Ability to translate user insights into product value and go-to-market strategies.Strong analytical...

  • Product Marketing Manager – Rozwiązania Obronne @ FieldBee

    16 hours ago

    Remote, Czech Republic FieldBee Full time

    8+ years’ experience in product marketing, preferably within defense, aerospace, robotics or high-tech sectors. Proven experience launching products or components from scratch. Strong experience in market research, competitor analysis, and product positioning. Ability to translate user insights into product value and go-to-market strategies. Strong...

  • Product Marketing Manager @ Deviniti

    16 hours ago

    Remote, Wrocław, Czech Republic Deviniti Full time

    You are the one we’re looking for, if you have the following skills: great English - C1 is a perfect starting point; proven experience: 5+ years of B2B SaaS product marketing experience, ideally with a portfolio of products or within the Atlassian ecosystem; experience marketing within a marketplace or ecosystem, ideally with Atlassian apps or similar...

  • Digital Product Marketing Specialist

    18 hours ago

    Remote, Wrocław, Czech Republic beBeeProductMarketing Full time 420,000 - 540,000

    About the RoleWe are looking for a skilled Product Marketing Manager to join our team. As a key member of our product marketing team, you will be responsible for developing and executing comprehensive go-to-market strategies that drive business growth and customer adoption.As a Product Marketing Manager, your primary goal is to translate complex technical...

  • Marketing manager

    3 days ago

    Remote, Czech Republic TapOK Full time

    Experience as a Marketing Manager.Knowledge of Italian — C1.Knowledge of Ukrainian or Russian — B2-C1.Professional Skills:Experience in project management and implementing strategies to improve customer service in the B2C segment.Understanding of the CustDev method.Knowledge of internet advertising fundamentals, affiliate marketing.Ability...

  • Senior T-Shaped Marketing Manager

    16 hours ago

    Kyiv, Czech Republic Skylum Full time

    Experience: 3+ years in digital marketing, preferably in startups, with a proven track record of growth experiments and results. Expertise: Deep knowledge in one core area (e.g., performance marketing, content, or email marketing), with a strong working understanding of the others. Analytical Skills: Proficiency in tools like Google Analytics, Tableau (or...

  • Product Manager @

    2 weeks ago

    Remote, Czech Republic RTB House Full time

    The following skills will be crucial:Professional Experience: Minimum 4 years of experience in technology-powered products as either a technical product manager, business analyst, team/tech lead, data analyst, sales engineer, or data scientist. Educational Background: Formal education in Computer Science or related, technical field or equivalent practical...

  • Product Manager

    2 weeks ago

    Remote, Київ, Czech Republic De Full time

    Experience in launching digital products (landing pages, funnels, apps, etc.)Basic experience in media buying (you understand traffic and its characteristics)Foundational knowledge of the crypto industry (understand which offers convert, what Web3, wallets, exchanges, etc. are)Analytical skills: from Excel/Google Sheets to basic funnel analyticsNice to...