Product Marketing Manager @ Railsware

20 hours ago

Remote Kyiv, Czech Republic Railsware Full time

🔹2+ years of experience in product marketing for B2B SaaS products
🔹Fluent in English, both written and spoken
🔹Technical savviness, experience working with technical products, and the ability to translate complex concepts into clear benefits, as well as integrate workflows, APIs, and automation features into user value
🔹Proficiency in designing and optimizing high-converting landing pages, including structure, copy, calls to action (CTAs), social proof, and A/B testing, to enhance trial starts and encourage paid upgrades
🔹Strong analytical skills, proficiency in data analysis, and a track record of using metrics to inform strategy and drive decisions. Experience with product analytics and tools such as Looker Studio, Posthog, Amplitude, BI tools, and GA4, etc. is a significant plus
🔹Experience in creating go-to-market strategies
🔹Familiarity with customer-insight methodologies (JTBD, interviews, surveys)
🔹Strategic thinking with the ability to see the big picture, develop long-term strategies, and execute tactical plans effectively
🔹Excellent communication and presentation skills

As a plus

▫️Proficiency in marketing analytics, ETL, and data-integration tools
▫️Familiarity with PLG motions, usage-based pricing, and community-led growth
▫️Proficiency with GTM
▫️Experience launching PPC Campaigns via Google Ads and LinkedIn Ads

We’re looking for a hands-on Product Marketing Manager🌟 to join the Coupler.io team. If you have a solid background in B2B SaaS, are technically curious, enjoy working independently, and know how to turn strategy into action, this role is for you.

In this position, you’ll play a key role in shaping and executing go-to-market (GTM) plans. We value autonomy, ownership, and initiative — you’ll have the freedom to lead, make decisions, and real impact 🤩

,[Architect and run go-to-market (GTM) plans for new features, pricing tiers, and geographies—defining target segments, value props, routes-to-market, launch OKRs, and post-launch learnings, Own product positioning & messaging, distilling complex data-integration capabilities into clear, differentiating narratives for technical and business audiences, Act as the key liaison between product, sales, marketing, and customer success teams, and ensure seamless communication and alignment on product roadmaps, launch plans, and feedback from the market, Lead the communication strategy—email drips, release notes, in-app announcements, webinars—centered on crisp, benefits-led storytelling, Analyze the full product & marketing funnel, surface insights, and generate data-driven growth hypotheses to improve acquisition, activation, adoption, and retention, Conduct regular customer development interviews and market research to gain deep insights into customer needs, pain points, and buying journeys, Present our product’s vision, features, and benefits to internal stakeholders, at industry events, and to key customers] Requirements: GTM, SaaS, Product strategy, A/B Testing, Analytical skills, Looker Studio, Amplitude, BI, Google Analytics, Digital marketing, Brand strategy, Data analysis, ETL, LinkedIn Ads, Google Ads, PPC Campaigns Tools: . Additionally: Flat structure, Training budget, International projects, Private healthcare, Free coffee, Bike parking, Free snacks, Free beverages, Free parking, No dress code, Modern office.

  • Product Marketing Manager @

    1 day ago

    Remote, Kyiv, Czech Republic Railsware Full time

    2+ years of experience in product marketing for B2B SaaS productsFluent in English, both written and spokenTechnical savviness, experience working with technical products, and the ability to translate complex concepts into clear benefits, as well as integrate workflows, APIs, and automation features into user valueProficiency in designing and...

  • Product Marketing Copywriter @ Railsware

    20 hours ago

    Remote, KrakĂłw, Czech Republic Railsware Full time

    At least 2 years of content creation experience (landing pages, blog posts, technical articles, social media posts, etc.) Experience in B2B and SaaS products Customer-focused approach to writing Experience in crafting marketing copy Fluent English (both written and spoken) Good understanding of the tech ecosystem Understanding of software...

  • Product Marketing Copywriter @

    1 week ago

    Remote, KrakĂłw, Czech Republic Railsware Full time

    At least 2 years of content creation experience (landing pages, blog posts, technical articles, social media posts, etc.)Experience in B2B and SaaS productsCustomer-focused approach to writingExperience in crafting marketing copyFluent English (both written and spoken)Good understanding of the tech ecosystemUnderstanding of software productsAnalytical skills...

  • Customer Support Representative

    20 hours ago

    Remote, Kyiv, KrakĂłw, Warszawa, Czech Republic Railsware Full time

    Requirements 1.5+ years of experience in technical/product support for a SaaS product Advanced English skills, both written and spoken Ability to investigate, reproduce issues, and dive deep into the product Strong analytical thinking with an understanding of customer needs and data challenges to offer the best solutions Ability to proactively guide...

  • Product Marketing Leader

    22 hours ago

    Remote, Kyiv, Czech Republic beBeeMarketing Full time €80,000 - €120,000

    About the Role\We are seeking a skilled and experienced Product Marketing Manager to join our team. In this role, you will play a key part in shaping and executing go-to-market (GTM) plans for new features, pricing tiers, and geographies.\

  • Remote Full Stack Engineer

    20 hours ago

    Remote, KrakĂłw, Warszawa, Czech Republic Railsware Full time

    Excellent general programming skills, ability to work with complex codebases Extensive knowledge of Ruby, Ruby on Rails, and its testing frameworks Experience in writing JavaScript applications using modern frameworks Practical experience in different DBs (e.g. RDBMS, Key Value / Tuple Store, Wide Column Store / Column Families, Document Store) Experience...

  • Product Marketing Manager – RozwiÄ…zania Obronne @

    2 days ago

    Remote, Czech Republic FieldBee Full time

    8+ years' experience in product marketing, preferably within defense, aerospace, robotics or high-tech sectors.Proven experience launching products or components from scratch.Strong experience in market research, competitor analysis, and product positioning.Ability to translate user insights into product value and go-to-market strategies.Strong analytical...

  • Customer Support Representative

    20 hours ago

    Remote, Kyiv, KrakĂłw, Warszawa, Czech Republic Railsware Full time

    Requirements 2+ years of experience in technical/product support for a SaaS product Advanced English skills, both written and spoken Ability to investigate, reproduce issues, and dive deep into the product Strong analytical thinking with an understanding of customer needs and data challenges to offer the best solutions Ability to proactively guide customers...

  • Product Marketing Manager – RozwiÄ…zania Obronne @ FieldBee

    20 hours ago

    Remote, Czech Republic FieldBee Full time

    8+ years’ experience in product marketing, preferably within defense, aerospace, robotics or high-tech sectors. Proven experience launching products or components from scratch. Strong experience in market research, competitor analysis, and product positioning. Ability to translate user insights into product value and go-to-market strategies. Strong...

  • Product Marketing Manager @ Deviniti

    20 hours ago

    Remote, Wrocław, Czech Republic Deviniti Full time

    You are the one we’re looking for, if you have the following skills: great English - C1 is a perfect starting point; proven experience: 5+ years of B2B SaaS product marketing experience, ideally with a portfolio of products or within the Atlassian ecosystem; experience marketing within a marketplace or ecosystem, ideally with Atlassian apps or similar...