Digital Marketing Strategist for E-commerce Growth

21 hours ago


Remote, Czech Republic scandiweb Full time
Company Overview
We are a dynamic and inclusive company that values diversity, equity, and inclusion. Our team is comprised of experts from over 30 countries across the globe. We pride ourselves on being a leader in the e-commerce industry, offering valuable experience to our employees.

Salary and Benefits
We offer a competitive starting salary, commensurate with the market. In addition to a comprehensive compensation package, we provide exciting travel opportunities, hardware upgrades, core health insurance coverage, sports bonuses, and legendary online and onsite events to celebrate our success together.

Job Description
As a PPC Strategist at scandiweb, you will be responsible for developing and executing comprehensive PPC strategies tailored to achieve each client's unique business objectives. Your role will involve overseeing PPC campaigns across various channels, including search engines, social media platforms, and emerging channels. You will analyze campaign performance using quantitative analysis to identify areas for improvement and optimize campaigns for maximum effectiveness. Additionally, you will manage marketing budgets carefully, ensuring efficient allocation of resources across various channels to maximize client ROI. Other key responsibilities include identifying and exploring new channels and tactics to improve paid ads results, working closely with team leads and clients to share insights and strategize, mentoring other PPC specialists, generating compelling reports, preparing audits and offers, and staying up-to-date with the latest industry trends and best practices.

Required Skills and Qualifications
To succeed in this role, you should possess an extensive background in PPC - at least 4 years of work experience. Proven track records of success in managing PPC campaigns and developing winning strategies are highly valued. Strong analytical skills, expertise in using data to inform strategic decision-making, excellent communication and presentation skills, a strategic mindset, passion for staying updated on the ever-evolving performance marketing landscape, agency background with strong communication skills, and confident spoken and written English are essential requirements. Furthermore, proficiency in Google Analytics and e-commerce is required. Additional desirable qualifications include training budget, private healthcare, international projects, international team, online courses, and online events.

Becoming a Digital Marketing Specialist at Scandiweb
This role requires continuous learning and acting on feedback. As a digital marketing specialist at scandiweb, you will have the opportunity to grow your career through career counseling and support. With us, you can become a senior, accounts strategist, team lead for one or multiple teams, heading a particular practice, and working with top accounts like Puma, The New York Times, or Läderach.

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