
Product Marketing Professional
2 days ago
About the Position:
- Develop and execute strategies for launching new products, features, and pricing tiers in various markets.
- Owning product positioning & messaging, distilling complex data-integration capabilities into clear narratives for technical and business audiences.
- Liaise between teams to ensure seamless communication and alignment on product roadmaps, launch plans, and market feedback.
- Lead storytelling-driven communication strategies—email campaigns, release notes, in-app announcements, webinars—to engage audiences.
- Analyze the full product & marketing funnel, surface insights, and generate hypotheses to improve acquisition, activation, adoption, and retention.
- Conduct regular customer interviews and research to gain deep insights into customer needs, pain points, and buying journeys.
- Presents product vision, features, and benefits to stakeholders, at events, and to key customers.
About You:
- Minimum 2+ years of experience in product marketing for B2B SaaS products.
- Fluent in English, both written and spoken.
- Technical savvy, experience working with technical products, and ability to translate complex concepts into clear benefits.
- Strong analytical skills, proficiency in data analysis, and track record of using metrics to inform strategy and drive decisions.
- Familiarity with customer-insight methodologies (JTBD, interviews, surveys).
- Strategic thinking with ability to see the big picture, develop long-term strategies, and execute tactical plans effectively.
- Excellent communication and presentation skills.
Bonus Requirements:
- Proficiency in marketing analytics tools.
- Familiarity with PLG motions, usage-based pricing, and community-led growth.
- Experience launching PPC Campaigns via Google Ads and LinkedIn Ads.
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