
Digital Product Launch Specialist
2 days ago
Job Summary
- Develop comprehensive strategies for launching new products.
- Craft and execute marketing plans tailored to customer needs and market trends.
- Collaborate with cross-functional teams to drive business outcomes.
Responsibilities:
- Conduct market analysis to identify opportunities and threats.
- Produce a range of marketing materials for diverse audiences.
- Lead the planning and execution of product launches and campaigns.
- Develop sales enablement tools to empower partner sales teams.
- Monitor campaign performance and product adoption metrics.
- Stay up-to-date on industry trends and developments within the marketplace.
- Continuously evaluate and enhance marketing processes to improve efficiency.
Requirements:
- Strategic marketing expertise.
- B2B SaaS experience.
- Product-Led Growth knowledge.
- Deep understanding of product ecosystems.
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