
Strategic Media Growth Manager
2 weeks ago
Commercial | Prague, Czech Republic (Headoffice)
We are looking for a Strategic Media Growth Manager, reporting directly to the Director of Retail Media.
Europe's leading online grocery delivery service. We are on a mission for our customers' healthier and happier lives by helping them eat and live better. Marrying state-of-the-art technology and logistics with love for food, we deliver up to 20,000 SKUs of high-quality groceries to our customers' doors. We carry all the favorite brands, plus a range of affordable own-label products. In every city, we carefully select the best quality and freshest local products to save our customers time; from butchers to bakery, and fresh produce directly from farmers via our unique Farm-to-Door program.
Today, we have 1,000,000+ customers in five European countries (Czechia, Hungary, Romania, Germany, and Austria). Last yea,r we delivered more than 10 million orders. For our customers, Rohlik is a true love brand.
Role Overview
As Strategic Media Growth Manager, you will own the end-to-end strategy that
turns Rohlik's rich retail data, shopper touchpoints, and supplier relationships into a
differentiated, high-growth media business in Czechia. You will design the market
plans, shape product-market fit, and cultivate senior partnerships that unlock
sustainable advertising revenue streams - while still rolling up your sleeves to
bring marquee campaigns to life.
Key Responsibilities:
Market & Growth Strategy
- Develop and continuously refine the Czech retail-media growth roadmap, aligning with group-level objectives and local market insights.
- Translate customer data, category trends, and competitive intelligence into customer- and industry-specific go-to-market plays.
Partnership Development
- Build and deepen C-suite relationships with top advertisers and agency holding groups; lead annual joint-business planning that widens partnership scope beyond one-off campaigns.
- Negotiate strategic agreements that encompass multi-channel solutions (onsite, offsite, data, in-store activations).
Commercial Planning & Execution
- Architect high-impact media packages that deliver measurable brand
outcomes.
- Oversee pipeline health, forecast accuracy, and revenue pacing; initiate
corrective actions to stay on target.
Product & Innovation Advocacy
- Channel advertiser feedback and market signals to product, analytics, and tech teams to steer the roadmap for new ad formats and measurement capabilities
Thought Leadership
- Represent Rohlik at industry conferences and panels, positioning our Retail-media proposition as a category benchmark.
What we expect from you
- Think Big: Bring a bold ambition for our Retail Media business, with clear judgment on leveraging our assets to create the most successful advertising space for consumer brands.
- Demonstrated ability to open, nurture, and leverage C-level relationships, converting executive sponsorship into long-term commercial partnerships.
- Move Fast: Quickly transition to execution mode, efficiently building relationships.
- Get Hands Dirty: Demonstrate a bias for action, proactively handling tasks and not relying on others.
- Creative Problem-Solving: Approach challenges with a mindset for creative solutions and workarounds, seeing opportunities rather than limits.
- Effective Communication: Excellent communication and negotiation skills to build and maintain strong professional relationships.
What we look for
- 7+ years in digital media, programmatic, FMCG or e-commerce - mix of sales, strategy or category growth roles.
- Proven success turning data-rich assets into scalable revenue programs and long-term partnerships.
- Strong network within Czech brand and agency ecosystem, with credibility to engage director/C-suite decision-makers.
- Analytical rigor and commercial acumen; fluent in creating models, forecasts and business cases.
- Entrepreneurial mind-set, comfortable switching between strategic planning and hands-on execution.
- Fluent Czech and English (written & spoken)
- HubSpot or similar CRM proficiency is a plus
- Passion for Change: Enthusiasm for working in an evolving environment.
KPI's typical for the position
- Retail-media advertising revenue growth (quarterly & annual).
- Share of wallet / upsell ratio among top advertisers.
- Pipeline value, conversion efficiency and forecast accuracy.
- Adoption of new ad products and contribution to total revenue.
What we offer
- Impactful Role: Make a significant impact on our business and drive success in the Czech Retail Media market. Be able to implement good ideas quickly without long approval processes.
- Innovative Environment: Be part of a forward-thinking company that values creativity and innovation.
- Innovation Playground: Shape next-gen retail-media offerings backed by real-time shopper data.
- Rapid Execution: Implement bold ideas quickly without layers of bureaucracy.
- Competitive Compensation: Enjoy a competitive salary and benefits package.
You will work from our Group HQ in Prague, collaborating closely with local
leadership and the wider European retail-media team.
About RohlikRohlik is the leading Central European e-grocer.
Making customers happy in the Czech Republic, Hungary, Austria, Germany and Romania.
What we offer
Personal Growth
Real impact and meaningful work
Work freedom
Fair remuneration
Peer recognition
Unpaid Xtra membership
Sport challenges
Great team
Our goal in life is to make other peoples' lives better. Such a mission is difficult, life at Rohlik is difficult – it is not for everyone.
Is it the right one for you?
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