Marketing Manager Door Segment EMEIA

23 hours ago


Prague, Hlavní město Praha, Czech Republic ASSA ABLOY Full time 80,000 - 120,000 per year

Can you bring your strong international marketing and communications  experience to our team? Join our teams in Czech Republic, Poland, France, UK, Denmark or Croatia and enjoy a collaborative culture that empowers you to build a career you can be proud of. 

What you would do as our Marketing Manager Door Segment

As the Marketing Manager Door Business Segment you will play a key role in developing and implementing the marketing strategy for the segment's portfolio within the EMEIA division. Your role will focus on developing overarching branding and messaging to successfully position the ASSA ABLOY Door Business Segment, addressing diverse target audiences, and strengthen awareness and thought leadership across EMEIA. You will work closely with international commercial teams, product specialists, and product entity marketing teams to ensure consistent positioning across all channels, while planning, developing, and rolling out impactful campaigns that support our commercial objectives.

You would also:

  • Develop and lead the overarching marketing strategy for the business segment, ensuring all activities contribute to business growth and enhance ASSA ABLOY's market positioning, brand voice, and thought leadership ambitions and own the annual marketing communications plan, including budget definition, content direction and agency management.
  • Ensure product entity marketing teams across the Door Business Segment deliver unified messaging and compelling campaigns, considering individual market needs, and share best practice.
  • Drive and guide teams in developing value-based content and impactful campaigns—covering product launches, channel partners, verticals, and key topics—across various communication platforms, both face-to-face and digital.
  • Track marketing performance against defined KPIs, ensuring regular reporting and continuous optimization and drive the PR strategy, ensuring alignment with brand positioning and maximizing visibility across relevant media and stakeholder channels.

The skills and experience you need

We are looking for someone who:

  • Has extensive experience in international B2B environments or with a marketing agency and has proven expertise in B2B marketing for technical products and solutions - ideally within the building or construction industry — with a strong track record in lead generation.
  • Is strategic and persuasive thinker with the ability to translate high-level concepts into actionable plans, ensuring precision in execution, budgeting, and process management and has Up-to-date knowledge of the latest marketing trends, tools, and technologies.
  • Is proactive, deadline-driven, and highly organized, with the ability to manage multiple projects simultaneously with strong planning and project management capabilities, complemented by excellent verbal and written communication skills.
  • Has strong affinity for technical solutions and the latest MarCom tools, including AI-driven platforms.
  • Is fluent in English (additional European languages is a plus).

What we offer

We're passionate about providing amazing opportunities and benefits, so you can continue and progress a lifelong career with us – here's what we have to offer:

  • Learning and career development opportunities, whether it's online learning, management training or enhancing your skills.
  • A competitive salary and incentive schemes.
  • A dynamic working environment with a good team spirit where personal development and growth are highly encouraged.

We review applications regularly, so don't wait

We are building diverse, inclusive teams, and encourage applications from everyone who  can see themselves working with us. Just set up your profile and apply here.

To make sure your personal data is safe, we don't look at any applications sent by email or post. If you have any questions about the role or the process, email Monika Fikrová, Talent Acquisition Business Partner, at 

Let's create a safer and more open world - together

To find out more about us, visit 

We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. 

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it's important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

#LI-WGIE  



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