Digital Platforms and Marketing Technology Lead

2 weeks ago


Remote Kraków, Czech Republic Admind Full time
About the Role:

We're seeking a highly skilled Digital Platforms and Marketing Technology Lead to join our team at Admind. As a key member of our team, you will be responsible for leading the development and implementation of digital marketing strategies, leveraging your expertise in web management platforms, analytics, and digital marketing tools.

Responsibilities:
  • Coordinate organizational matters to ensure the proper functioning of the team, including internal planning meetings, 1:1s, sprint reviews, overtime control, and vacation planning.
  • Conduct team evaluations, manage staff positions, and annual budget.
  • Coordinate projects run by the team for multiple clients, controlling team capacity and workload.
  • Monitor and verify the quality of team members' work, controlling KPIs set for the team, NPS, tracked time, and reporting key metrics.
  • Negotiate project scope, timelines, and budgets.
  • Actively develop new agency services and propose innovative solutions that drive growth.
  • Collaborate with the Growth team to identify new business growth opportunities within Digital Platforms services.
  • Identify and translate client business needs into agency actions, advising on developing detailed proposals for internal and external clients.
  • Stay updated on and utilize MarTech tools, such as Adobe Experience Manager, Salesforce (Pardot), SEO/SEM, and other tools like paid campaigns, marketing automation.
  • Strengthen client relationships through high-quality project execution, addressing client feedback in daily work to enhance service offerings and client satisfaction.

Requirements:
  • Digital marketing, CMS, SEO, Google Analytics, SEM, Social media, PPC.
  • International projects, Company events, Food in the office, Sport subscription, Private healthcare.


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