Digital Marketing Strategist

2 weeks ago

Remote, Czech Republic beBeeSpecialist Full time $80,000 - $115,000

Are you passionate about online marketing and advertising? This position is ideal for someone with a focus on successful campaigns.

Job Role Overview:
  • We are seeking an experienced PPC Specialist to manage our Google Ads, Bing Ads, Meta Ads, and other platforms.
Brief Job Description:
  • This role will involve developing strategies, launching campaigns, analyzing metrics, and optimizing ad performance.
Key Responsibilities:
  1. Campaign Planning: Plan and launch targeted online advertising campaigns across various platforms.
  2. Ad Optimization: Continuously analyze and optimize campaign performance to maximize ROI.
  3. Content Creation: Develop engaging ad creatives, write compelling ad copy, and prepare briefs for copywriters and designers.
  4. Performance Monitoring: Regularly monitor campaign metrics, tracking key performance indicators.
  5. Competitor Analysis: Analyze competitors' online presence and marketing strategies.
  6. Report Generation: Create detailed reports on campaign effectiveness using data analytics tools.
Required Skills:
  • At least 2 years of experience in setting up and managing Google Ads (Search, GDN, Performance Max).
  • Basic skills in analytics and tracking services such as Google Analytics, Looker Studio, Keyword Planner, and Google Tag Manager.
  • Knowledge of key metrics: CPA, CPC, CTR, CPM, CPL, etc.
  • Upper-Intermediate level written and spoken English.
  • Proficiency in Excel, Google Sheets, PowerPoint, and Keynote.
  • Strong analytical skills and attention to detail.
Bonus Requirements:
  • Experience of setting up ads in LinkedIn Ads, Facebook Ads, Quora Ads, and Bing Ads.
  • Knowledge of web and marketing analytics tools (SE Ranking, Ahrefs, SEMRush, etc.).
  • Experience working with Hubspot.
  • Courses, training, or seminars in targeted advertising and digital marketing.

What We Offer:

This role offers flexible business hours, the opportunity to work fully remotely, an inclusive international environment, compensation in USD, good bonuses for referring friends, paid intensive training and probation, work-life balance, responsive management interested in your growth and long-lasting cooperation, and greenhouse conditions for self-development.

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