Strategic Marketing Director
15 hours ago
We are seeking a highly skilled Strategic Marketing Director to join our team at TodoTrades, a leading trading academy and technology business. Based in Madrid with new expansions planned in Poland and India.
About the Role:
This is an exciting opportunity for a results-driven marketing professional to drive growth and expansion across multiple digital channels. As a key member of our team, you will be responsible for designing and executing impactful marketing strategies that enhance brand visibility, drive lead generation, and foster global growth.
About You:
- You have a strong background in financial marketing, with experience in managing campaigns for financial services, including forex, CFDs, crypto, or trading academies.
- You possess expertise in digital campaign management, with proficiency in managing Meta campaigns, Google Ads, and other relevant channels.
- You are highly motivated, results-oriented, and driven by growth and collaboration, with a proactive approach to coordination with cross-functional teams.
- You are analytical and optimization-focused, with a logical approach to balancing costs with impact and optimizing for maximum results.
Key Responsibilities:
- Strategic Campaign Management: Develop and execute data-driven marketing strategies across digital platforms, including Meta, Google Ads, and various other channels. Manage and optimize paid campaigns, ensuring maximum ROI while controlling costs, and oversee media buying to drive customer acquisition.
- Brand Positioning and Optimization: Regularly analyze campaign performance and identify optimization opportunities to maximize outreach and conversion while balancing logical resource allocation.
- Cross-functional Collaboration: Actively coordinate with sales, content, and product development teams to ensure aligned efforts and consistent messaging across all touchpoints. Collaborate closely with cross-functional teams to support company-wide growth and expansion objectives.
- Performance Tracking and Reporting: Monitor KPIs and leverage analytics to assess the effectiveness of marketing strategies, providing regular updates on campaign performance. Develop a KPI-driven approach to achieving targets, with high commission incentives based on measurable achievements.
What We Offer:
We offer a competitive base salary of €80,000 per year, plus a KPI-based commission model that rewards high achievers and incentivizes long-term growth and impact. You will have the opportunity to work with a dynamic and growing company, with a keen focus on collaboration and coordination with our sales and development teams.
About Us:
TodoTrades is a rapidly expanding trading academy and technology business, headquartered in Madrid with new expansions planned in Poland and India. We are committed to delivering exceptional results through innovative marketing strategies and a collaborative team environment.
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