Strategic Growth Marketing Lead
3 weeks ago
We are seeking a seasoned Growth Marketing Manager to join our team at Doumo. As a key member of our marketing team, you will be responsible for driving the growth and scalability of our marketing efforts.
The ideal candidate will have a proven track record of driving measurable results in a SaaS or digital environment. You will be expected to analyze performance metrics such as CPL, CAC, CR, and LTV to identify growth opportunities and develop effective strategies to capitalize on them.
A successful Growth Marketing Manager at Doumo will possess expertise in running and analyzing A/B tests and marketing experiments, as well as familiarity with paid and organic channels like PPC, SEO, email, and social media. Additionally, they will have experience working with marketing automation tools and campaign personalization.
This role requires strong collaboration skills, with the ability to work effectively with product, sales, and broader marketing teams. Experience with analytics platforms (e.g., Google Analytics, HubSpot) is also essential. The ideal candidate will be comfortable working in a dynamic and fast-paced environment and have a passion for creating measurable impact.
Key Responsibilities:- Analyze performance metrics to identify growth opportunities and develop strategies to capitalize on them
- Develop and test hypotheses to improve conversion rates and scale marketing initiatives
- Plan and execute A/B tests and other marketing experiments to validate growth strategies
- Partner with paid and organic channel owners to optimize performance
- Oversee channel strategies without hands-on campaign management
- HubSpot certification
- Experience with Google Analytics
- Proven track record of driving measurable results in a SaaS or digital environment
- Strong analytical and problem-solving skills
- $120,000 - $150,000 salary range
- Comprehensive benefits package
- Opportunities for professional growth and development
Doumo is headquartered in USA, UK, or Canada. The ideal candidate will be located in one of these countries and able to commute to our office or work remotely.
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