Business Development Specialist @

16 hours ago


Remote Warszawa Bydgoszcz, Czech Republic itCraft Full time

The ideal candidate

  • Must-Haves:
    • 2+ years of experience in B2B lead generation/sales in the software development industry.
    • Fluent Polish & English (C1+ level).
    • Strong understanding of software house offerings, including mobile & web applications and AI-integrated solutions.
    • Proficiency in CRM tools (HubSpot), LinkedIn Sales Navigator, and Excel/Google Spreadsheets.
    • Availability for occasional evening meetings (6 PM CET, 2-3 times per month).
    • Excellent communication, negotiation, and networking skills (active listening, empathy and respect).
    • Goal-oriented, proactive mindset — taking initiative and focusing on results.
    • Analytical thinking — data-driven decision-making and market analysis skills.
    • Assertiveness — confidently expressing ideas and advocating for solutions.
    • Nice-to-Haves:
      • Deep knowledge of the Healthcare industry, including regulations, trends, and challenges.
      • Practical experience using AI tools to optimize sales & lead generation.
      • Additional expertise in outbound sales strategies and consultative closing techniques.

Do not apply for this position if…

  • you prefer a transactional, high-pressure sales approach instead of a consultative sales approach.
  • you require micromanagement and prefer being given explicit instructions for every task.
  • you are uncomfortable working autonomously in a remote environment.
  • you prioritize closing deals at any cost over ensuring project feasibility and long-term relationships.
  • you dislike flexibility or dynamic work environments.

About itCraft

Recognized as a top app development company by Clutch, we bring 14+ years of experience and a team of nearly 60 skilled professionals to every project. With 250+ successful digital solutions delivered, we help businesses drive efficiency, innovation, and real-world impact.

We are currently focusing on the Healthcare sector, developing software solutions that improve patient outcomes and streamline healthcare operations. Our mission? To leverage technology responsibly and ethically, including AI-driven solutions, while building long-term relationships with our clients, team, and partners.

About the role

As a Business Development Specialist, you'll play a key role in driving revenue growth and expanding our client base. Your expertise in B2B lead generation, sales strategy, and consultative selling will be essential in attracting, qualifying, and converting leads into long-term clients.

You'll own the inbound sales process, contribute to outbound strategies, and work closely with the Head of Sales and CEO to shape business development efforts. Using a Sandler-style consultative approach, you'll build trust-based relationships, ensuring that deals align with client needs and project feasibility.

What does success for this role look like?

  • Achieve or exceed agreed-upon sales funnel KPIs.
  • Create compelling proposals & secure contracts for a target portfolio of clients.
  • Execute consultative, high-value sales conversations that lead to long-term partnerships.

  What's next? Fully remote recruitment process:

  1. Submit your CV – We'll review your experience.
  2. Initial HR Call (30 min, video) – A chance to get to know you.
  3. Interview with the Head of Sales & CEO (1 hour) – Deep dive into your experience & approach.
  4. Welcome to itCraft – Join a team that values innovation, collaboration, and long-term success.

Ready to take your sales career to the next level? Apply now 

,[Develop and execute inbound & outbound sales strategies, primarily targeting Polish clients with occasional international engagements., Own the full inbound sales process — from initial contact to qualification and closing., Qualify prospects using a structured discovery process, identifying pain points and ensuring alignment with our expertise., Manage contract negotiations, ensuring deals are mutually beneficial and feasible (technically & financially)., Utilize a Sandler-style sales approach — asking the right questions, uncovering needs, and guiding clients toward the best solution., Foster long-term relationships with decision-makers and stakeholders at client organizations., Work closely with the Delivery team to ensure sales efforts align with realistic project execution., Support upselling & cross-selling opportunities in collaboration with Project Managers., Research market trends, competitors, and industry shifts to refine sales strategies., Optimize lead generation efforts using CRM tools (HubSpot), LinkedIn Sales Navigator, and AI tools., Track and analyze key sales performance metrics, continuously improving sales processes.] Requirements: Tools: . Additionally: Sport subscription, Private healthcare, Flat structure, Small teams, International projects.

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