Strategic CRM Engagement Manager for Global Campaigns

6 days ago


Warszawa, Mazovia, Czech Republic Philip Morris Polska Distribution Spółka z o.o. Full time
Job Description

We are seeking a highly skilled and experienced Strategic CRM Engagement Manager for Global Campaigns

Overview

As a Strategic CRM Engagement Manager, you will play a crucial role in designing and implementing cross-functional campaigns that drive business growth and customer engagement. You will work closely with global partners and internal stakeholders to develop and execute campaign strategies that align with our omnichannel approach.

Key Responsibilities:
  • Develop and maintain expertise in CRM systems, specifically Salesforce, to design and implement campaign flows that support business objectives.
  • Collaborate with business owners and global partners to set up campaigns that meet the needs of our customers and drive retention and win-back KPIs.
  • Oversee the implementation of CRM campaigns, ensuring timely and effective execution, as well as reporting and analyzing campaign results.
  • Provide regular updates on automated journeys based on results and changes in the business.
Requirements:
  • Minimum 2 years of experience in CRM/direct marketing campaign setup and optimization (email, SMS, push).
  • Proficiency in send-out/marketing automation tools (e.g., SARE, SalesManago, FreshMail, Emarsys) and prior familiarity with Salesforce Marketing Cloud is a plus.
  • Ability to design logical multi-channel campaign flows, considering both business and technical aspects.
  • Knowledge of segmentation/targeting techniques, customer journey, lifecycle, and value management.
  • High affinity for numbers and interest in analytical customer analysis.
  • Ability to challenge the status quo and take ownership of results.
  • Attention to detail, project management skills, and experience in a fast-paced environment.
  • Excellent communication skills and conceptual thinking.
What We Offer:
  • Full-time employment contract.
  • Work tools: phone, laptop.
  • A competitive salary of no less than PLN 12,800 gross per month.
  • Cross-functional projects in teams & companies (international).
Benefits:
  • Sport subscription.
  • Private healthcare.
  • Language classes.
  • Training budget.
  • Life insurance.
  • Remote work opportunities.
  • Flexible working time.
  • Integration events.
  • Dental care.
  • Retirement pension plan.
  • Employee referral program.
  • No dress code.
  • Free coffee.
  • Free parking.
  • Leisure zone.


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