Digital Marketing Strategist

1 month ago


Olomouc, Olomoucký kraj, Czech Republic Make Full time
About the Role

We are seeking a highly skilled Performance Marketing Lead to join our team at Make. As a key member of our marketing department, you will play a pivotal role in developing and executing strategic digital marketing initiatives to drive customer acquisition growth.

Key Responsibilities
  • Develop and Implement Digital Marketing Strategy: Create and execute a comprehensive digital marketing strategy to grow our customer acquisition efforts.
  • Lead a Team of Specialists: Manage a team of specialists responsible for different channels, including SEO, Paid Ads, Partner Marketing, and Influencer Marketing.
  • Set Clear Goals and KPIs: Establish clear goals and key performance indicators (KPIs) for each team member and channel.
  • Oversee Campaign Execution: Oversee the execution of campaigns, budget allocation, and performance optimization across all channels.
  • Provide Coaching and Mentorship: Offer ongoing coaching and mentorship to team members to ensure their growth and development.
  • Analyze Data and Reports: Analyze data and reports to measure campaign effectiveness and return on investment (ROI).
  • Collaborate with Other Departments: Collaborate with other departments to ensure alignment and achieve marketing goals.
Requirements
  • Experience in Digital Marketing: 3+ years of experience in managing and leading a digital marketing team.
  • Minimum 7+ Years of Experience: Minimum 7+ years of experience in digital marketing, with a preference for experience in SaaS businesses.
  • Proven Track Record: Proven track record of success in developing and executing successful digital marketing campaigns.
  • Strong Understanding of Digital Marketing Principles: Strong understanding of paid advertising, SEO, influencer marketing, and social media marketing principles.
  • Excellent Analytical and Problem-Solving Skills: Excellent analytical and problem-solving skills.
  • Strong Communication and Collaboration Skills: Strong communication, collaboration, and interpersonal skills.
What We Offer
  • RSUs Grant: RSUs grant in a rapidly growing company.
  • Annual Bonus: Annual bonus.
  • Multinational Team: Multinational team with 42 nationalities creating the future of automation.
  • Learning and Development Plan: Learning & Development plan (online language, professional courses, conference tickets, and other trainings).
  • Company Impact Days: 3 Company Impact Days per year.
  • Benefits and Perks: Notebook/Macbook, 34'' curved monitor, 25 days of vacation, 4 sick days, company day off on 31st December, 10 care days, extra parental vacation, RSUs grant for a newborn child, life insurance, Benefit Plus Cafeteria, remote working allowance, snack bar, coffee, tea, fruit, and vegetable, and sweets all day - every day - available for everyone, Monday breakfast, Wednesday lunch, and Friday break, with company-provided food and drinks, with music and lively discussion, flexible working hours + home office, team buildings, parties, and company events multiple times a year.


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