Customer Marketing Lead

4 months ago

Olomouc, Czech Republic Make Full time

Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.

As the Customer Marketing Lead at Make you will play a pivotal managerial role in nurturing and engaging our user and customer base. You will be responsible for crafting and executing email communication strategies through email and other channels that enhance the customer journey, accelerate product adoption, and increase lifetime value.

Responsibilities:

  • Collaborate with cross-functional teams to create targeted campaigns aimed at converting, retaining, and expanding our user base, reducing churn, and enhancing overall customer satisfaction.
  • Develop and manage end-to-end experiments and automated flows, from ideation and planning to execution and reporting.
  • Manage customer segmentation and targeting to ensure that campaigns are personalized and relevant to the customer
  • Integrate customer marketing efforts into broader marketing campaigns
  • Leverage channels beyond email to retain and grow our customer base
  • Use data-driven insights to identify opportunities for improvement in customer communication and engagement
  • Measure and report on the progress of customer marketing campaign performance
  • Develop & distribute email best practices to internal stakeholders

Requirements:

  • 5+ years of experience in email marketing with demonstrated knowledge of email best practices including deliverability, personalization, subject lines, reporting, send time optimization, etc
  • 2+ years of experience in managing and leading a digital marketing team
  • Proven experience in customer marketing in a B2B SaaS environment developing and executing lifecycle marketing strategies that deliver on key acquisition, engagement, and retention goals
  • Strong experimental and analytical mindset with the ability to leverage data and metrics to drive decision-making and optimize marketing efforts
  • Proven track record in managing and growing a motivated customer marketing team
  • Proficiency in English with the ability to create compelling messaging and content
  • Familiarity with email design and coding concepts such as HTML, CSS, Canva, Figma
  • Passion for customer-centric marketing and delivering exceptional customer experiences
  • Proficiency in marketing automation tools (e.g., HubSpot, Marketo, Mailchimp)
  • Excellent communication skills with the ability to effectively collaborate with cross-functional teams and represent marketing initiatives to key stakeholders

What we offer:

  • RSUs grant in a rapidly growing company raising its value every day
  • Annual bonus
  • Multinational team with 42 nationalities creating the future of automation
  • Learning & Development plan (online language, professional courses, conference tickets and other trainings) & 2 Company Learning Days per year
  • 3 Company Impact Days per year
  • Notebook/Macbook and 34’’ curved monitor
  • 25 days of vacation, 4 sick days, company day off on 31st December
  • 10 care days to care for your loved ones
  • ‍ ‍ ‍ Extra parental vacation (3-6 months)
  • RSUs grant for a newborn child
  • ☂️ Life insurance
  • ️ Benefit Plus Cafeteria (incl. MultiSport Card)
  • Remote working allowance
  • Snack bar, coffee, tea, fruit and vegetable, and sweets all day - every day - available for everyone
  • Monday breakfast, Wednesday lunch, and Friday break, with company-provided food and drinks, with music and lively discussion
  • Flexible working hours + home office
  • Team buildings, parties, and company events multiple times a year

Join us on the ride

#careeratmake

What we stand for:

We roll together - We embrace different ideas to grow together and create powerful solutions.

Customer impact first - We empower our customers to succeed, aiming for sustainable impact.

⚽ Game on - We're explorers at heart: play is our fuel and creativity has no limits.

For more, feel free to check out our Life at Make Instagram, Meet-up page, or YouTube to get a sense of the vibe.

Make is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment and equal opportunity in all aspects of employment. We will not tolerate any unlawful discrimination or harassment of any kind. We make all employment decisions without regard to race/ethnicity, color, sex, pregnancy, age, sexual orientation, gender identity or expression, transgender status, national origin, citizenship status, religion, physical or mental disability, veteran status, or any other factor protected by applicable anti-discrimination laws. As a US federal contractor, we are committed to the principles of affirmative action in accordance with applicable laws and regulations. Different makes us better.

Accessibility and Candidate Notices

  • Customer Marketing Strategist

    4 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    {"title": "Customer Marketing Lead", "description": "Unlock Customer PotentialAt Make, we empower our customers to succeed by delivering exceptional customer experiences. As our Customer Marketing Lead, you will play a pivotal role in nurturing and engaging our user and customer base.Responsibilities:Collaborate with cross-functional teams to create targeted...

  • Customer Marketing Strategist

    3 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    Customer Marketing LeadMake is a leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India, and Chile,...

  • Performance Marketing Lead

    4 months ago

    Olomouc, Czech Republic Make Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.As...

  • Performance Marketing Director

    7 days ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    About the RoleWe are seeking a highly skilled Performance Marketing Lead to join our team at Make. As a key member of our marketing department, you will be responsible for developing and executing strategic digital marketing initiatives to drive customer acquisition growth.Key ResponsibilitiesDevelop and implement a comprehensive digital marketing strategy...

  • Digital Marketing Strategist

    3 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    About the RoleWe are seeking a highly skilled Performance Marketing Lead to join our team at Make. As a key member of our marketing team, you will be responsible for developing and executing strategic digital marketing initiatives to drive customer acquisition growth.Key ResponsibilitiesDevelop and implement a comprehensive digital marketing strategy to grow...

  • Digital Marketing Strategist

    1 month ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    About the RoleWe are seeking a highly skilled Performance Marketing Lead to join our team at Make. As a key member of our marketing department, you will play a pivotal role in developing and executing strategic digital marketing initiatives to drive customer acquisition growth.Key ResponsibilitiesDevelop and Implement Digital Marketing Strategy: Create and...

  • Customer Care Specialist

    4 months ago

    Olomouc, Olomoucký kraj, Czech Republic Celonis Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.We...

  • Customer Care Specialist

    4 months ago

    Olomouc, Czech Republic Make Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.We...

  • Senior Product Designer

    2 months ago

    Olomouc, Czech Republic Make Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.We...

  • Community Manager

    2 weeks ago

    Olomouc, Czech Republic Make Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.As...

  • Community Manager

    2 months ago

    Olomouc, Czech Republic Make Full time

    Make is the leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India and Chile, among other locations.As...

  • Community Engagement Specialist

    4 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    {"title": "Community Manager", "description": "Join Our Community TeamAt Make, we're passionate about empowering our users to succeed. As a Community Manager, you'll play a vital role in nurturing our user community and fostering a vibrant online environment that encourages engagement, support, and knowledge-sharing.As a key member of our community team,...

  • Senior Product Designer

    4 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    About the RoleWe are seeking a highly skilled Senior Product Designer to join our team at Make. As a key member of our design team, you will play a critical role in shaping the user experience of our platform.Key ResponsibilitiesCollaborate with cross-functional teams to understand customer needs and develop design solutions that meet their...

  • Community Manager

    3 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    Job DescriptionAt Make, we're seeking a skilled Community Manager to join our team. As a Community Manager, you will be the backbone of our user community, fostering a vibrant online environment that encourages engagement, support, and knowledge-sharing.Key ResponsibilitiesCommunity Management and EngagementActively respond to comments and direct messages...

  • Apprentice Operations

    4 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Flowserve Corporation Full time

    Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. Join a company whose people are committed to building a more sustainable future to make the world better for everyone. With 16,000+ employees in 50+ countries, we combine our global reach with local presence. Our team challenges themselves to...

  • CAM Machinist

    4 weeks ago

    Olomouc, Olomoucký kraj, Czech Republic Flowserve Corporation Full time

    Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. Join a company whose people are committed to building a more sustainable future to make the world better for everyone. With 16,000+ employees in 50+ countries, we combine our global reach with local presence. Our team challenges themselves to...

  • CNC Operator

    2 days ago

    Olomouc, Olomoucký kraj, Czech Republic Flowserve Corporation Full time

    Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. We combine our global reach with local presence, supporting 10,000+ customers worldwide. **Job Title:** CNC Machinist Flowserve is a company that values people, integrity, and safety. We are inspired by working together to create extraordinary...

  • Apprentice Operations

    4 weeks ago

    Olomouc, Czech Republic Flowserve Corporation Full time

    Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. Join a company whose people are committed to building a more sustainable future to make the world better for everyone. With 16,000+ employees in 50+ countries, we combine our global reach with local presence. Our team challenges themselves to...

  • CAM Machinist

    4 weeks ago

    Olomouc, Czech Republic Flowserve Corporation Full time

    Flowserve is a world-leading manufacturer and aftermarket service provider of comprehensive flow control systems. Join a company whose people are committed to building a more sustainable future to make the world better for everyone. With 16,000+ employees in 50+ countries, we combine our global reach with local presence. Our team challenges themselves to...

  • Automation Support Specialist

    3 days ago

    Olomouc, Olomoucký kraj, Czech Republic Make Full time

    About the RoleWe are seeking an Automation Support Specialist to join our global Support team. As a key member of our team, you will play a crucial role in helping our users improve and automate their workflows by connecting apps using our product.Key ResponsibilitiesParticipate in integration solutions to ensure seamless automationTake ownership of incoming...