Brand Strategy Executive
2 weeks ago
Executive Brand Manager Role
Enloyd is seeking a skilled Brand Strategy Executive to join their team. This role involves overseeing the brand's medium-term strategic plan, ensuring alignment with market trends and consumer behaviors.
- Visionary Leadership: Lead cross-functional teams, collaborate with department heads, and mentor junior team members to drive successful strategies.
- Innovative Thinking: Bring fresh ideas to the table, focusing on brand relevance and consumer centricity in marketing initiatives.
- Marketing Expertise: Leverage years of experience as a Brand Manager in the FMCG sector to deliver impactful marketing campaigns.
- Cross-Functional Collaboration: Manage diverse projects and priorities, working effectively across departments and agencies.
Estimated Salary: $120,000 - $150,000 per annum, depending on location and experience.
Job Responsibilities:
- Propose and execute the strategic brand plan for the medium-term.
- Develop and lead 360-degree campaigns that resonate with consumers.
- Analyze data to inform actionable strategies and optimize brand performance.
- Collaborate with multiple departments to ensure seamless execution of plans.
- Manage brand profitability and review SKUs to align budgets with strategy.
Benefits Package:
- Bonus scheme
- Cafeteria
- Pension fund
- Health and hospital insurance
- Life and accident insurance
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