Digital Marketing Strategist @ Bamboo Health

2 days ago


Remote Warszawa, Czech Republic Bamboo Health Sp. z o.o. Full time

Bamboo Health Sp. z o.o. is a pioneering force in cloud-based care coordination software and analytics solutions focused on patients with complex needs.

We are driven by our mission of enabling better care for patients across the continuum. Our software solutions help healthcare professionals collaborate on shared patients across the spectrum of care.

As a Digital Marketing Specialist, you will work directly with the Sr. Manager of Marketing Operations to execute technical marketing and reporting, and with the Demand marketing team to deliver omni-channel digital campaigns.

You will also work closely with the Sr. Marketing Operations leader to monitor performance, measure results, and make recommendations that improve lead progression, velocity, and pipeline creation.

Key Responsibilities:
  • Develop and optimize campaign assets, including landing pages and email campaigns, with a focus on responsive design to ensure consistent layout and functionality cross-device
  • Daily utilization of marketing tools including WordPress, Marketo, Asana, Salesforce and Canva
  • Management and optimization of the technical elements of the corporate website and company supporting sites
  • Work closely and collaborate with cross-functional teams
  • Monitoring the customer decision journey
  • Develop segmented journeys and logic for each audience type
  • Responsible for enhancing manual lead process ensuring automation workflows and customer communications through automation adhering to standard operating procedures
  • Develop A/B tests for paid social media and display, emails and landing pages and consistently troubleshoot campaigns by implementing best practices and monitoring KPI's
Requirements:
  • Digital marketing
  • Salesforce
  • WordPress
  • Asana
  • Canva
  • Social media
  • SEO
  • LinkedIn
  • HTML
  • CSS
  • JavaScript
  • Communication skills
  • Marketo
  • Analytical skills
  • Google Analytics

We offer a range of benefits, including competitive compensation, private healthcare, small teams, EAP, eTutor, travel insurance, trainings, flat structure, international team, cafeteria, Multisport, Training budget, free coffee, bike parking, playroom, shower, and no dress code.



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