Market Intelligence and Customer Insights Strategist
1 month ago
Britenet Market & Customer Intelligence Senior Expert
We are seeking a seasoned Market & Customer Intelligence Senior Expert to drive strategic initiatives and deliver actionable insights that strengthen our competitive edge.
About the Role
This is an exceptional opportunity to analyze markets, competitors, and customer feedback, driving impactful decisions through data-driven analysis. You will be responsible for investigating market size, identifying trends and opportunities by purchasing relevant datasets and reports.
Your Key Responsibilities
- Market Intelligence
- Investigate market size, identify trends and opportunities by mapping market dynamics.
- Prepare recommendations and share with key stakeholders like senior management, sales, marketing, and product management.
- Competitive Analysis
- Acquire and analyze data on competitors through market reports, relationships with analyst firms, and competitive benchmarking.
- Conduct in-depth commercial benchmarking to identify strengths, weaknesses, and opportunities relative to competitors.
- Provide actionable recommendations based on findings to support sales and marketing strategies.
- Customer Intelligence
- Manage a scoring program (e.g., Net Promoter Score (NPS) and Customer Satisfaction (CSAT)) with a supplier, ensuring regular measurement and actionable follow-ups.
- Organize and own the Customer Advisory Board, facilitating meaningful engagement to capture customer feedback and align offerings to customer needs.
- Reporting & Collaboration
- Present findings and recommendations in clear, compelling formats to stakeholders, ensuring data is understood and actionable.
- Collaborate closely with sales, marketing, and product teams to align insights with organizational objectives.
Requirements: CRM, HubSpot, Salesforce, Power BI. Benefits: Private healthcare, Flat structure, Sport subscription, Free coffee, Canteen, Playroom, No dress code. Salary: £60,000 - £80,000 per year, depending on experience.
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