Head of Marketing @
6 days ago
Poszukujemy osoby, która:
- Posiada minimum kilkuletnie doświadczenie w roli Head of Marketing / Marketing Director / Digital Marketing Director lub pokrewnej – w środowisku retail + e-commerce,
- Zarządzała dużymi zespołami marketingowymi, najlepiej in-house,
- Swobodnie porusza się w środowisku narzędzi takich jak Google Analytics, SimilarWeb, Power BI,
- Jest operatywna, nastawiona na działanie, potrafi kreować strategię, ale też samodzielnie wdrażać rozwiązania,
- Posługuje się językiem angielskim na poziomie umożliwiającym swobodną komunikację biznesową.
Dla naszego Klienta – wiodącej firmy z branży elektroniki użytkowej – prowadzimy rekrutację na stanowisko Head of Marketing. Poszukujemy doświadczonego lidera, który weźmie odpowiedzialność za kompleksowe działania marketingowe organizacji, działającej zarówno w kanale detalicznym, e-commerce oraz dystrybucji B2B.
Obowiązki- Opracowanie i realizacja rocznego planu marketingowego oraz budżetu,
Budowanie przewagi konkurencyjnej w kanałach digital (SEO, paid media, social media, direct),
Wspieranie wzrostu sprzedaży w kanałach retail i B2B oraz rozwój marki własnej,
Kierowanie kilkunastoosobowym zespołem specjalistów (obszary: digital, content, grafika, SoMe, PR, webdev, YouTube),
Współpraca z Dyrektorem Sprzedaży oraz kluczowymi działami firmy.
Współpraca w modelu B2B z dynamicznie rozwijającą się firmą o ugruntowanej pozycji na rynku,
Realny wpływ na strategię i działania marketingowe,
Możliwość budowania marki premium w wyjątkowej kategorii produktowej,
Zróżnicowane wyzwania – od działań digital po rozwój brandu własnego i wsparcie kanału retail oraz B2B,
Benefity pozapłacowe (m.in. dofinansowanie opieki medycznej, ekwiwalent paliwowy).
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