Strategic Marketing Director

3 days ago


Remote, Czech Republic HBM Full time

We are seeking a highly skilled Senior Marketing Manager to join our Sales & BizDev team and help drive the company's growth by building a strong brand on client and employee markets.

The ideal candidate will be responsible for all marketing activities in the company, including creating and implementing a comprehensive marketing strategy, developing the corporate brand identity, defining communication channels, and preparing and executing content social media plans.

Key Responsibilities:
  • Create and implement a marketing strategy to attract new audiences and maintain existing ones.
  • Develop the corporate brand identity in consultation with management and sales teams.
  • Define communication channels and marketing campaigns.
  • Prepare and execute content social media plans.
  • Ensure consistent brand communication across all channels, including social media.
  • Provide support to the sales team by creating landing pages, presentations, and white papers.
  • Cordination of external subcontractors and agencies working with SEO, SMM, PPC and others.
  • Collaborate with team members across all departments to uncover insights and create innovative marketing and branding strategies and materials.
  • Support and participate in professional events (online and offline): expos, conferences, and webinars.
  • Perform marketing research and testing hypothesis.
  • Track and report on key metrics to measure the success of our marketing campaigns and adjust our strategy accordingly.
Requirements:
  • Analytical skills to evaluate the effectiveness of brand and performance campaigns.
  • Deep knowledge of modern marketing tools and promotion channels.
  • Understanding of marketing metrics and practical experience in their optimization.
  • Experience managing teams of subcontractors, budget control.
  • English: upper intermediate.


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